When my clients learn their Style Personality, they immediately identify the items in their closet that do not align and understand why their favorite outfit is their favorite. it's all about a CONSISTENT FEELING. An emotion that determines your shopping choices. It's not situational and dependent on an occasion.
Sure, most women want to feel sexy on a date and polished at work and experience comfort on the weekend. Those are occasional emotions and not outflowing from who you are at your core. Your authentic Style Personality is a reflection of your overall approach to life.
Here are some examples:
A Sexy Woman is bold. She's assertive in all areas of her life. She was raised as an only child or the eldest.
A Feminine Woman is an introvert. She is reflective and thoughtful in her communications.
A Classic Woman is poised and direct. Her leadership style is diplomatic and dependable.
A Comfort Woman has an "easy-going" demeanor. She enjoys a night in.
When a woman is not dressing in alignment with her authentic Style Personality, it shows up as discomfort in her clothes and discontentment in her wardrobe. A Sexy Woman dressed as a Comfort Woman will feel stifled in her life.
With all this said, MANY women have secondary Style Personalities.
Discover your Primary and Secondary Style Personality with my Style Quiz.
The Sexy Woman is all about feeling sensual and looking bold in her clothing. She is a fashion-forward woman that appreciates the art of getting dressed. The Sexy Woman considers animal prints her neutral and loves patterns and colors in all varieties. She has a flair for expressing drama in her style through fringe, metallic, furs, and skins. The Sexy Woman more than likely has many other Style Personalities represented in her wardrobe due to her trendy nature.
How to know you are a Sexy Woman
- You wear a lot of stilettos and open-toed shoes.
-You consider yourself a fashion connoisseur and enjoy shopping.
- You have a signature fragrance and a statement lipstick.
- You experiment with your hair styles and nail hues.
- You can be considered a maximalist.
- Your go-to brands are: DVF, Alice & Olivia, Cushnie, Aquazzura
Do you express a bit of drama in your wardrobe? Perhaps you are a Sexy Woman!
The Comfort Woman is all about feeling relaxed and looking
casual. Athletic details such as hoodies and joggers in plush fabrics are this Style Personality's go-to items. The Comfort Woman was the first Style Personality to embrace athleisure and will live in leggings long after the trend has past. Shades of blue tend to compose the majority of color in her wardrobe followed by hues with a hazy fade. She is drawn to stripes and prints that feature a beachy element. The Comfort Woman can be confused with the the Classic, as they both prefer simplicity in their clothes.
How to know you are a Comfort Woman
- You prefer pants and jeans over dresses and skirts.
-Boots and wedges are your version of heels.
- You own a favorite sweater, jacket, or scarf that you wear several times a week.
- Your skincare routine is extensive while your makeup is minimal.
-Your wardrobe is composed of knit fabrics with a bit of stretch.
- Your go-to brands are: Vince, Rag & Bone, James Perse, Everlane
Are flip-flops a legitimate shoe choice for you? Do you wear jeans with just about everything? Is summer your favorite season for getting dressed? You just maybe a Comfort Woman!
The Feminine Woman is all about feeling romantic and looking graceful with a touch of whimsy. This Style Personality adores bows, ribbons, and ruffle details in her accessories and clothes. She is drawn to colors that are bright and soft; never one to wear an all black outfit. Floral motifs tend to be a favorite followed by polka dots and ditsy prints. The Feminine Style Personality isn't as popular as the other 3 expressions, but is easily self-identified.
How to know you are a Feminine Woman
- You have an appreciation for 1950's Vintage clothing.
-Audrey Hepburn is your style icon.
- You have more ballet flats than sneakers.
- Finding a great fitting ankle pant is the equivalent of winning the lottery for you.
- You are drawn to glitter and sequins.
- Your go-to brands are: Milly, Kate Spade, Ted Baker, and Joie.
Do you like whimsy and unexpected details in your wardrobe? Do you like to feel graceful? Perhaps you are a Feminine Woman! Comment below on what defines your Feminine Style.
I strongly believe that the strength of great personal style begins with knowing your Style Personality. I spend a significant amount of time identifying and educating my clients on how to create consistency in their shopping habits and personal brand identity. Everything from texture, silhouette, and color are nonverbal visual cues into your style identity.
Each week in February, I'll dedicate a post to each Style Personality's defining characteristics and aesthetics. Most women can see elements of them self in each Style and think in terms of occasion. A Style Personality is defined by the dominant emotion attached to how you want to feel and be perceived every time you get dressed. It determines your purchases, your brands, and the general curation of your wardrobe.
Let's start this series with the most popular style expression: Classic.
Happy New Year! I'm thrilled about 2019. I anticipate greatness to manifest in so many lives of my friends, family, and clients. I can't wait to witness positive transformations!
It's been said that a dream with measurable benchmarks is a goal. Wishing for better of hoping for improvement is not enough without action.
"It’s important to find what really suits who you are, because style isn’t only what you wear, it’s what you project".
– Carolina Herrera
If you wish for a better wardrobe or dream of greater style, let's partner together to create a goal! I'll be your personal style cheerleader as we overcome unproductive habits and create a plan for success.
To get started on style goal setting, here are the 10 Commandments of Great Style:
1. Know your Style Personality
2. Know your Body Shape
3. Identify the brands & stores that work for you
4. Identify your source of inspiration
5. Identify your signature look
6. Identify your shopping habits
7. Make friends with a tailor and cobbler
8. Make friends with a sales associate at your favorite store
9. Edit and replace
10. Organize and plan
Have received your copy of my e-book, 3 Steps to Consistently Great Style? Complete your Style Assessment to receive your copy. Just indicate that you want your Style Book in the comments. It's a great resource if your looking to revamp your wardrobe and personal style.
There's nothing like the power of maternal energy. It's gentle but firm with intuition, supportive but a leader in getting things accomplished. It's a natural trait in most women but is acknowledged in motherhood.
" I hope and pray that someone, sometime, will found a memorial mothers day commemorating her for the matchless service she renders to humanity in every field of life. She is entitled to it. " - Ann Reeves Jarvis
This year, I invite you to celebrate all the women in your life that have demonstrated a maternal, feminine instinct for your benefit. Acknowledge her wisdom and love.
To honor and celebrate the mother's in your life, I would like to partner with you. I've created a special Mother's Day Personal Shopping Experience for you to gift to this very special woman. It's a day truly dedicated to her.
Who are You?
One of my favorite TV shows of all time is Mister Rogers' Neighborhood. His remarkable kindness and profound wisdom were instrumental in my development of confidence and critical thinking. Before the end of each episode, he would tell me (and others!) "You've made this day a special day, by just your being you."
" You know, you don't have to look like everybody else to be acceptable to feel acceptable." - Fred Rogers
Mister Rogers gave me my first lesson in authenticity. An acceptance of my uniqueness, quirks, and gifts. That wisdom became my power and that power is continually demonstrated in how I dress and show up in life.
Here's how to Dress with Power:
1. Break rules
If you like it, wear it! That means mixing polka dots and stripes with florals. Wearing pink and red together. Mixing gold and silver accessories in your outfit. Whatever "fashion rule" you believe, it's time to break it if it contradicts with your personal style.
2. Let go of Judgements
Stop waiting to try a new style because of your weight! TRY IT! As women, we often create barriers to our happiness. Enjoy the excitement of feeling sexy and confident regardless of your size. NOW!
3. Self Acceptance
I challenge you to stand in front of a full-length mirror wearing only a bra and panty. Admire your beauty and uniqueness. Identify what you love about your physicality. This could be your height, your hair, your décolletage. Whatever you identify, celebrate it and thank it for being a part of you. Give thanks to your body for all the times you've been healed from any illness. Thank your heart for continuously giving you life and your brain for new ideas. Thank your body for freedom of movement regardless if you need assistance. Learn to live in gratitude and not criticism.
4. Identify your Personal Style Personality
How to you like to feel when you get dressed? How do you want to be perceived in all areas of your life? Create a list identifying the qualities that first come to mind. Next, select 5 items in your closet that align with your list. This could be a pair of shoes, a necklace or earrings, a purse...doesn't necessarily have to be clothing. Once you've identified those 5 items, wear them like crazy and purchase similar items that provoke the same quality.
Style is a personal journey. Here's to enjoying the ride!
All images are from Pinterest.
It's Time to Shop!
Have you ever attending a Clothing Swap? If you haven't, you're in for a delicious fashion treat! Join me and other fabulous women as you shop the racks of other attendees gently used clothing, shoes, jewelry, and all other accessories. Some of my Clothing Swap hauls have included items from Jill Sander, DVF, Tory Burch, and many, many others!
HOW IT WORKS
- Bring up to 10 items of gently worn clothing, jewelry, shoes and other accessories
- Items should show minimal signs of wear
- All CLOTHING IS FREE for EXCHANGE
- Hangers, clothing racks, and an fitting room are available at my DTLA Showroom
- Lite bites will be provided
Too many of one and not enough of another. It's a common dichotomy. Often, this scenario is present in many closets I enter before a Wardrobe Audit.
"Elegance is usually confused with superficiality, fashion, lack of depth. This is a serious mistake: human beings need to have elegance in their actions and in their posture because this word is synonymous with good taste, amiability, equilibrium, and harmony." - Paulo Coelho
What's the secret to a harmonious wardrobe? It begins with purposeful shopping which leads to a wardrobe of coordinated pieces. Here's how to become a shopper with purpose:
1. Go Explore
Put on a comfortable outfit and shoes and visit 2 of your favorite stores for 2 hours. Browse the racks and select whatever catches your eye. Do this without judgment of fit or appropriateness. The goal is to learn what you like and dislike and what textures, colors, and silhouettes naturally draw you in. Take notes of how you feel. Snap a picture of the items you like. Most of all, do not purchase anything!
2. Take Inventory
Remove any items that do not make you feel great from your wardrobe. This includes items that are not a great fit and do not serve a purpose in the current stage of your life. Using the pictures and notes from your shopping trip as a guide, match up all the items aligned with your likes and dislikes.
3. Split it
Create 3 separate piles of your clothes. One for dresses, another for skirts/shorts/pants, and the last for tops. Count how many you have of each. If you can, match up at least 4 outfits that coordinate with your tops and bottoms. If you have any orphan tops or bottoms (you have already established that you like/love these items) that you find impossible to coordinate, place these in the front of your closet.
Take the orphan items shopping to find their match! At your designated favorite store, pull tops that you feel will look fantastic with your current bottoms. Do the same for your current tops. Goal yourself to create at least 3 outfits in the fitting room. Note how you feel and think about the accessories and shoes your currently own that will complete the look.
The timeline works best over a two week period. Dedicate a Saturday or Sunday to Explore the shops if your professional life keeps you busy during the week. You want to feel refreshed and not rushed while you Explore. Remember: the goal is balance!
Here's to a closet styled in harmony!
Jana Coke is the founder and principal wardrobe consultant of Jana Coke Style. This is the place to be to get your style tips and wardrobe advice!